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The Myth of Perfect Marketing Dashboards

By Divya Krishnan

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The Myth of Perfect Marketing Dashboards

August 26
2020
With marketing going digital, it’s becoming increasingly important to measure results. There are 5000+ data sources, and the…
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Evolution of B2B Marketing Strategies

By Sudipta Chakraborty

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Evolution of B2B marketing strategies

October 31
2019
Marketing strategies are ever-evolving, year after year, with 2019 being no different. Trends like live videos and video ads will…
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Making the case for a Marketing Information Exchange Protocol

By Vinod Nambiar

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Making the case for a Marketing Information Exchange Protocol

August 29
2018
Pic courtesy: Anand Thaker, Chiefmartec It’s A Forest Out There! In case you haven’t seen the above infographic, brace up to the…
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Are You Directing Your Visitors To The Right Channel?

By Team Position²

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Are You Directing Your Visitors To The Right Channel?

July 28
2016
A visitor today can be your prospect tomorrow with personalization!The importance of knowing your visitors, be it unknown, and…
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