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We headed to Las Vegas this month for SiriusDecisions' 2018 Summit! The summit consisted of sessions about SiriusDecisions frameworks and waterfalls, keynote speakers such as Molly Bloom, and concluded with a performance by Fall Out Boy. Check out our blog on our experience at the conference here.
We are proud to announce our partnership with Acquia! Our team headed down to San Diego this month for Acquia's Partner Workshop, where we discussed how our the goals of our partnership and learned more about Acquia's technologies.
Our team joined the excitement of Marketo's Summit in San Francisco! We attended sessions on ABM and mastering Marketo. Keynote speakers included Olympic medalist Lindsey Vonn, Jamie Foxx, and a performance by Flo Rida.
Our team attended ON24's Webinar World this month in San Francisco! With the release of this year's webinar benchmarks and best practices, we're ready to implement them in our webinar strategies.
Fairmont hotel, San Francisco, CA
Our team attended the Growth Marketing Conference in San Francisco from December 7th-8th. From multiple panel discussions to keynote speakers from companies such as Google, Uber, and Facebook, we learned about the best marketing trends that are currently dominating the digital landscape. Some key pieces of advice that stood out were: having a good product that’s customer focused; bidding to conversions, not to clicks or views; and being agile in adopting a growth culture across your entire organization. Looking forward to next year’s conference!
Our team attended Google’s Partner Summit and Google’s Premier Agency Event in NYC in September. We've learnt from multiple panel discussions with industry leaders and had the opportunity to spend time with our Google reps.
Hubspot’s Inbound 2017 Conference was filled with hundreds of concentrated learning experiences in breakout sessions from topics ranging from analytics, video, social media, sales strategies, content market, and personal development and growth. Combine these with speakers like Michelle Obama, Brene Brown, Issa Rae, Ed Catcall, Rand Fishkin, Adam Grant, Billie Jean King, and John Cena, and you get one of the most unforgettable marketing and sales/conferences out there. Thanks Hubspot for a phenomenal experience, and we are counting down the days till next year’s conference!
This year, Position2 is proud to announce that we were finalists at The Drum Search Awards USA 2017 in 3 different categories:
The awards ceremony took place in New York City on September 20th, and it was great to meet so many innovative marketers!
Our team attended the Alpha Founder’s Summit from September 14th-15th in Monterey, California. The two-day conference brought together 175 CEOs, Founders, and investors with many innovative breakout sessions and networking events. Position2 was also the official sponsor of the bar, and we had a great time meeting so many thought leaders and being part of this community. Thank you Alpha Founders for having us, and we can’t wait till next year!
The Venetian, Las Vegas
Position2 was a Platinum Sponsor at the SiriusDecisions 2017 Summit in Las Vegas. The big win was our ‘Lucky 7 Ways to Hit the Jackpot for Your Demand Waterfall’ where we explained how to use AI technology to track and analyze competition drip campaigns, use chat bots for websites and Facebook Messenger, track anonymous website visitors, and more.
Niraj Swarup, VP of Products and Services, and Sajjan Kanukolanu, VP of Global Delivery, presented two case studies with some immediate tips to help optimize the Demand Waterfall and successfully combine AdTech channels with MarTech systems. If you are interested in these presentations, please contact us.
Moscone West, SF
The Position2 team was exhibiting at the Marketo Nation Summit this year at Moscone West, with more than 9,000 other attendees. We illustrated various ways to use advanced technologies and AI to power Marketo Drip Campaigns for businesses. We discussed how to reverse engineer competition’s drip campaigns, use AI chat bots to decrease lead-life cycle, understand anonymous visitor data in Marketo, and more.
Marketo invited celebrity guests, James Corden and Queen Latifah, who gave terrific keynote speeches, and even brought special guest Train to perform at their party. Our team had a great time, and thank you to those who stopped by our booth and made this year’s summit a success for us!
On Thursday, March 9th 2017, Rajiv Parikh, CEO of Position2, joined Blaine Mathieu, CEO of Clear Strategy Group, for a webinar to discuss how you can accelerate your demand generation for strategic digital marketing. Watch the on-demand version here.
Google Tech Corners 4 Sunnyvale, CA 94089
Position2 co-hosted a Bee2Bee Mobile Marketing Happy Hour with Google on February 15th, 2017. Position2’s and Google’s mobile experts showed attendees the best way to steal the hive and harness the swarm of mobile users for their B2B needs.
Intercontinental The Clement, Monterey
Amazing! We had a great time meeting you at the Alpha Founders' Summit. Now, its time to connect and collaborate to learn our three-pronged approach that leverages Content Marketing, Paid Acquisition and Marketing Technology for Demand Acceleration.
Gaylord Opryland Resort in Nashville, TN
Wow...we didn't anticipate that much energy! The SiriusDecisions Summit was exciting. If you weren’t able to be there, it’s OK. Here are the Key Takeaways from the most talked about topics.
MGM Grand in Las Vegas, NV
Thanks for stopping by our booth at this year's Marketo Summit. Missed any part of the event, we captured for you. Get all the exciting highlights here !