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Author: Arjun Rao

Arjun Rao is a digital marketing and marketing automation enthusiast. He has been in the digital marketing industry for over ten years, specializing in marketing automation, product marketing, lead generation, and engagement strategy. He is based in Bangalore and loves listening to music, podcasts, reading books and traveling.

Blogs by the author

Top digital marketing trends for 2020

By Arjun Rao

Posted in

2020 is here - the start of a new year and a new decade. Over the course of the last decade, digital marketing grew from sea level…

Need More Traffic? Learn How to Optimize Google's Featured Snippets

By Arjun Rao

Posted in

The goal of all content is to attract new audiences, generate more traffic and reach the business's overall goals. With Google’s…

Emojis in Advertising: Do's and Don'ts

By Arjun Rao

Posted in

With World Emoji Day coming in just around the corner on July 17th, let’s take a look at one of the most pressing questions in…