Junior Marketing Automation Analyst
Location
Bangalore, India
Job Summary
The Marketing Automation Analyst is part of the Marketing Technology & Effectiveness team and will play an integral role in building and executing best-in-class marketing programs, including segmentation, testing, and deployment across all channels. You’ll support critical marketing operations initiatives such as the lead lifecycle, scoring, nurturing, segmentation, and data cleansing. You know the devil is in the details, and can build multiple campaigns at a time with a high level of accuracy. As you will be working closely with growing teams in the US, your working hours may be adjusted so that there is an overlap with different time zones for coordination.
Job Description
- Excellent Communication Skills ( Written and Verbal )
- Creative Thinking / Think out of the Box
- Ability to analyse and target the right medium for connecting with the Business
- Should have knowledge about Social Media networks ( LinkedIn / Facebook / Google+ / Twitter etc.,)
Good to have
- Designing Ad Campaign experience
- SMO / SEO experience
- Experience in researching contents using online resources
Required Skills
- Experience: 2-4 years
- Marketo Certified Expert preferred
- 2+ years of experience as a Marketo power user
- 1+ years of Salesforce experience, admin experience preferred
- Excellent written and verbal communication skills, with great ability to collaborate
- Prior experience in a B2B or SaaS environment
- Working knowledge of HTML5 xHTML, XML and CSS
- Detail-oriented, self-motivated, and highly organized
- Communicative, transparent, and a team player
- Quick learner with a problem-solving mindset
