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Best of the Week | Personalized search, and much more…
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week:
Personalized Search
Personalized search provides results beyond the individual’s search query incorporating information about the individual. This way search experiences are tailored specifically to an individual’s interest. Read this blog to find out more.
Why Smart Data is So Much More Important
than Big Data
4 Reasons to Run a Paid Search Campaign
with an Already Successful SEO Strategy
4 Steps to Tackle
Data Quality and Velocity Issues
Four Ways to Improve
the Quality Score of your Landing Pages
Three Ways Programmatic Media
Buying Helps You Target Customers
Does Location Based
Geo-Targeting Boosts Paid Search Ad Performance?
Best of the Week Video
Watch this Whiteboard Friday video hosted by Rand Fishkin where he talks about the five things we should be looking into when formulating an SEO strategy.
Persona-based Lead Scoring: The Mystery and the Method
Download this White Paper and learn:
Classify leads based on behavior and demographic details
Develop a consistent methodology to proffer quality leads to sales
Employ data integrity and tracking
Deploy marketing automation to improve efficiency and cut costs
Download the complimentary Lead Scoring White Paper now
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Posted in: Feb 6, 2015
By
Team Position2
