Cookie Policy
Effective Date: 09/23/2026
Last Updated: 09/23/2026
Position2, Inc. (“Position2,” “we,” “us,” or “our”) uses cookies and similar technologies on
https://www.position2.com/
(the “Website”) to provide, secure, operate, analyze, personalize, and improve the Website and our digital services.
This Cookie Policy explains what cookies and similar technologies are, how we use them, the categories of cookies we use,
how third parties may use them, and how you can control your cookie preferences.
This Cookie Policy should be read together with our Privacy Policy and, where applicable, our
Terms of Service.
1. What Are Cookies?
Cookies are small text files placed on your browser or device when you visit a website. Cookies allow a website to recognize
a browser or device and remember certain information about your visit.
We may also use technologies that perform functions similar to cookies, including pixels, web beacons, tags, local storage,
software development kits, and other tracking technologies. For purposes of this Cookie Policy, we refer to these technologies
collectively as “Cookies” unless otherwise stated.
Cookies may be:
- First-party Cookies — placed by Position2 or by a service operating on our behalf.
- Third-party Cookies — placed by third-party service providers whose services are integrated into our Website.
Cookies may also be:
- Session Cookies — deleted when you close your browser.
- Persistent Cookies — remain on your device for a defined period or until you delete them.
2. Why We Use Cookies
Depending on your preferences and applicable law, Position2 may use Cookies for the following purposes:
2.1 Strictly Necessary Cookies
These Cookies are required for the Website to operate correctly and securely.
They may be used for purposes such as:
- maintaining website functionality;
- maintaining security and preventing fraudulent or malicious activity;
- remembering essential technical settings;
- managing sessions;
- delivering content correctly;
- maintaining network and server functionality; and
- remembering your cookie-consent preferences.
Because these Cookies are necessary to provide functionality you have requested or to operate the Website,
they may not require consent under applicable law.
2.2 Functional or Preference Cookies
These Cookies allow the Website to remember choices you make and provide enhanced functionality.
Examples may include remembering:
- language preferences;
- region or location preferences;
- display preferences;
- previously selected website settings; and
- other non-essential preferences.
Where required by applicable law, we will obtain your consent before using these Cookies.
2.3 Analytics and Performance Cookies
These Cookies help us understand how visitors use our Website.
They may collect information such as:
- pages visited;
- links or buttons interacted with;
- approximate geographic information;
- browser and device information;
- referring pages;
- visit duration;
- website performance information;
- navigation patterns; and
- aggregated usage information.
We use this information to understand Website performance, identify errors, improve content and navigation,
and improve our digital services.
Where required by applicable law, these Cookies are activated only after you provide consent.
2.4 Advertising and Marketing Cookies
Advertising and marketing technologies may be used to understand interactions with our marketing campaigns,
measure campaign effectiveness, deliver relevant advertising, limit repetitive advertising, or help us understand audiences.
These technologies may be provided by Position2 or by third-party advertising, social media,
analytics, attribution, or marketing platforms.
Where required by applicable law, these Cookies and technologies will not be activated until you provide the appropriate consent.
2.5 Social Media and Embedded Content Cookies
Some pages may contain embedded content or functionality supplied by third parties, such as video, social media,
advertising, analytics, or other external services.
These third parties may place Cookies or collect information when you interact with their content.
Your interaction with third-party content may therefore be subject to that third party’s privacy and cookie policies.
Where required by applicable law, we will seek your consent before enabling non-essential third-party technologies.
3. Cookie Inventory
The Website may use different Cookies and tracking technologies depending on the services, integrations, campaigns,
embedded content, and functionality active on the Website.
Our current CookieYes cookie inventory should be considered the authoritative operational inventory of Cookies deployed on the Website.
The cookie inventory should identify, at minimum:
4. Third-Party Services
We may use third-party service providers for website analytics, advertising, marketing automation, security, hosting,
content delivery, video, forms, customer relationship management, and other business purposes.
Depending on the service and your consent choices, these providers may process information associated with your browser,
device, or Website activity.
Third-party providers may include, where applicable:
- Google Analytics / Google Tag Manager;
- advertising and remarketing platforms;
- social media platforms;
- video hosting platforms;
- marketing automation platforms;
- customer relationship management platforms;
- security and fraud-prevention services;
- content delivery services; and
- other technology providers integrated into the Website.
5. Your Cookie Choices
When you visit the Website, our CookieYes consent management platform may display a cookie banner allowing you to:
- accept all non-essential Cookies;
- reject non-essential Cookies;
- select individual categories of Cookies;
- review details about Cookies;
- change your preferences; or
- withdraw previously provided consent.
You may change or withdraw your Cookie preferences at any time by selecting the “Cookie Preferences”
or “Manage Cookies” option available on the Website.
Withdrawal of consent does not affect the lawfulness of processing that occurred before withdrawal.
Where technically necessary, certain strictly necessary Cookies may continue to operate even when optional Cookies are rejected.
6. Consent Under European Privacy Laws
For visitors located in jurisdictions where consent is required before using non-essential Cookies,
Position2 will seek consent before placing or activating those Cookies and similar technologies.
Where consent is required, visitors should be provided with a genuine choice to:
- accept non-essential Cookies;
- reject non-essential Cookies; or
- configure individual Cookie categories.
Non-essential Cookies should not be activated merely because a visitor has viewed or continued to use the Website.
Position2 uses CookieYes to help manage Cookie preferences and maintain records of consent.
CookieYes may maintain a consent record containing information such as the Website/domain, consent date and time,
consent choices, and other information necessary to demonstrate and manage consent.
7. Withdrawal and Changing Consent
You can withdraw or modify your Cookie consent at any time.
When you withdraw consent, Position2 will stop using the applicable non-essential Cookies and technologies
to the extent technically and legally required.
Please note that withdrawing consent may affect certain Website functionality or personalization.
You can also delete existing Cookies through your browser settings. Deleting browser Cookies does not necessarily remove
information that may already have been collected or retained by Position2 or third-party providers.
8. U.S. State Privacy Rights
Depending on where you live and whether the applicable law applies to Position2, you may have rights relating
to your personal information under U.S. state privacy laws, including the California Consumer Privacy Act, as amended by
the California Privacy Rights Act (“CCPA/CPRA”).
These rights may include, subject to applicable legal exceptions:
- the right to know/access personal information collected about you;
- the right to correct inaccurate personal information;
- the right to request deletion of personal information;
- the right to opt out of the sale of personal information;
- the right to opt out of the sharing of personal information for cross-context behavioral advertising;
- the right to limit certain uses and disclosures of sensitive personal information, where applicable;
- the right to non-discrimination for exercising applicable privacy rights; and
- other rights provided by applicable state privacy law.
Right to Appeal: Where applicable under state privacy law, if we decline to take action on a consumer privacy request, you may appeal our decision. To submit an appeal, please use the same privacy request method described in our Privacy Policy or contact us using the privacy contact information provided there. We will review the appeal and provide a written response within the time period required by applicable law. If we deny an appeal, we will provide information about how to contact the applicable state Attorney General or other regulatory authority, where required by law.
If Position2 engages in activities that constitute a “sale” or “sharing” of personal information under applicable law,
you may opt out through the “Do Not Sell or Share My Personal Information” mechanism provided on the Website.
9. Global Privacy Control
Where required by applicable law, Position2 will recognize a valid Global Privacy Control (“GPC”) signal as a
request to opt out of applicable sale, sharing, targeted advertising, or other processing covered by the applicable opt-out
preference signal requirements.
Position2 will apply the signal in accordance with applicable law and our technical implementation.
Our CookieYes configuration should be enabled to recognize and honor applicable GPC signals.
10. Do Not Sell or Share My Personal Information
If applicable law treats certain disclosures of personal information through advertising, analytics, remarketing,
or similar technologies as a “sale” or “sharing,” you may have the right to opt out.
You may exercise this right through:
Do Not Sell or Share My Personal Information:
[Insert link to Position2 opt-out / CookieYes preference center]
Your opt-out preference will be honored subject to applicable legal requirements.
If you use an opt-out preference signal such as Global Privacy Control, we will process that signal as required by applicable law.
11. Sensitive Personal Information
Position2 does not intentionally use Cookies to collect sensitive personal information unless such processing is
necessary, legally permitted, and appropriately disclosed.
Sensitive personal information may include categories defined by applicable privacy laws, such as certain government identifiers,
precise geolocation, account credentials, financial information, health information, racial or ethnic information, religious
or philosophical beliefs, union membership, or information concerning a person’s sex life or sexual orientation.
Where applicable law provides additional rights concerning sensitive personal information, Position2 will provide
those rights as described in our Privacy Policy.
12. International Data Transfers
Position2 may use service providers located in countries other than the country in which you reside.
Depending on the service and applicable law, information collected through Cookies or similar technologies may therefore be
transferred to and processed in the United States or other countries.
Where required by applicable law, Position2 will implement appropriate safeguards for international transfers
of personal information.
Additional information regarding international transfers is available in our Privacy Policy.
13. Data Retention
The retention period for individual Cookies varies depending on their purpose.
Strictly necessary Cookies may remain for the duration necessary to provide the relevant functionality.
Analytics, functional, advertising, and other optional Cookies may remain for the periods specified in our CookieYes cookie inventory.
Information obtained through Cookies may also be retained separately by Position2 or third-party providers in accordance
with applicable retention requirements and their respective privacy policies.
Position2 will retain personal information only for as long as reasonably necessary for the purposes for which it was
collected, unless a longer retention period is required or permitted by law.
14. Children’s Privacy
The Website is intended for business and professional audiences and is not directed toward children.
Position2 does not knowingly use Cookies to collect personal information from children in violation of applicable law.
If you believe that a child has provided personal information through the Website, please contact us so that we can review
and take appropriate action.
15. Security
Position2 uses reasonable administrative, technical, and organizational safeguards designed to protect information
processed through the Website.
However, no Internet transmission or electronic storage system can be guaranteed to be completely secure.
Third-party Cookies and technologies are controlled by their respective providers, and their processing practices are subject
to their own security and privacy policies.
16. HIPAA and Health Information
Position2 is not representing that this Cookie Policy, the Website, or CookieYes by itself makes the Website HIPAA compliant.
Where Position2 acts as a HIPAA covered entity or business associate, or where information processed through a Website
or service constitutes Protected Health Information (“PHI”), additional HIPAA requirements may apply.
Position2 will not rely on a general Cookie consent banner as authorization to disclose PHI where HIPAA requires
a separate authorization or other legal basis.
Where tracking technologies may have access to PHI, Position2 will evaluate the applicable HIPAA requirements,
including:
- whether the tracking technology provider is a business associate;
- whether a Business Associate Agreement (“BAA”) is required;
- whether the disclosure is permitted under the HIPAA Privacy Rule;
- whether the minimum necessary requirements apply;
- whether appropriate safeguards are implemented; and
- whether tracking technologies should be disabled or restricted on pages containing PHI.
Where applicable, tracking technologies will be configured so that PHI is not disclosed to unauthorized third parties.
HHS has specifically stated that a website cookie banner does not constitute a HIPAA authorization for disclosure of PHI
to a tracking technology vendor.
17. Relationship With Our Privacy Policy
This Cookie Policy explains our use of Cookies and similar technologies.
Our Privacy Policy provides additional information about:
- categories of personal information we collect;
- purposes for processing;
- legal bases for processing, where applicable;
- recipients and categories of service providers;
- international transfers;
- data retention;
- individual privacy rights;
- methods for submitting privacy requests;
- security;
- applicable U.S. state privacy rights; and
- other privacy practices.
If there is a conflict between this Cookie Policy and the Privacy Policy regarding Cookies, this Cookie Policy will apply
specifically to the Website’s use of Cookies unless otherwise required by applicable law.
18. How to Contact Us
If you have questions about this Cookie Policy or our use of Cookies, you may contact us at:
Position2, Inc.
2880 Lakeside Drive, STE 131
Santa Clara, CA 95054
United States
Telephone:
+1 800-725-5507
For privacy-related requests:
[Insert dedicated privacy email / privacy request form]
For California privacy requests, please use:
[Insert California Privacy Request / Do Not Sell or Share link]
19. Changes to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes to our Website, Cookies, technology, service providers,
business practices, or applicable legal requirements.
When we make material changes, we will update the “Last Updated” date and, where required, provide additional notice.
We encourage you to review this Cookie Policy periodically to understand how Cookies and similar technologies are being used.
Last Updated: 09/23/2026