Measuring cross channel ROI, strategic conversion optimization for B2B websites and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week:
Measuring ROI in Cross-Channel Marketing Active consumers on different channels have necessitated running cross channel marketing campaigns. Read this blog to know how you can measure these campaigns and allocate your budget to the best performing channels.
Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn:
SEO, why the way we know it is not enough
Introducing and implementing Enterprise Visibility Accelerator (EVA)
Using multi-channel tracking tools for effective monitoring