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What Marketers Need To Know About Cross-Device Targeting

This week’s hot news, events and videos from the online marketing and social media world.
Drupal 8 Is A Boon For Digital Marketing | Position2 Blog
From the Position² Blog This Week:
Drupal 8 Is A Boon For Digital Marketing | Position2 Blog
48% of people cited “website design” as the number one factor in deciding business credibility. But, when a visitor taps on a button that doesn't respond, the frustrated users' buyer journey ends on your digital doorstep. Drupal 8 is looking to solve that problem. Read on and find out how to leverage Drupal 8.
Top Stories this Week: Social Media
Top Stories this Week: SEO, PPC and Digital Media
Modern Marketing Insights: Jesse Noyes Discusses How to Measure Your Content Marketing Best of the Week Video
How can marketers measure their content marketing efforts and the effectiveness of that content? Watch this 2 minute video where Jesse Noyes, VP of Product Marketing, Content and Communications at Kapost, offers the three top things marketers should be measuring.
Persona Based Lead Scoring: The Mystery and the Method
Download this White Paper and learn:


  • Classify leads based on behavior and demographic details
  • Develop a consistent methodology to proffer quality leads to sales
  • Employ data integrity and tracking
  • Deploy marketing automation to improve efficiency and cut costs.?

Download the complimentary persona Based Lead Scoring White Paper now

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Team Position²

Position2 is an innovative digital marketing agency that accelerates demand through integrated Content Marketing, Paid Acquisition, and Marketing Technology solutions. Our demand acceleration solutions map the buyer's journey across multiple touch points such as search, social, mobile, media, and email. These integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics. We serve hundreds of clients ranging from VC funded startups to Fortune 500 multinational firms. Our 200-member team is based in Silicon Valley and Bangalore and consists of marketing gurus, engineers, data scientists, writers, and designers.