Position2 collects PII when you:
Information such as IP address, certain cookies, data, and technical information about your computer, is collected automatically, and some PII is only collected when you enter it manually on our web pages.
Position2 uses PII for multiple purposes, including without limitation to,
Position2 may set and access cookies on your computer or use web beacons on Position2’s web sites and third party web sites. A cookie is a small data file that certain web sites write to your hard drive when you visit them. You can control and/or delete cookies from being placed on your computer – for details, see aboutcookies.org. If you do this, however, you may have to manually adjust some preferences every time you visit our page/site and some services and functionalities may not work.
Position2 may transfer PII and other information to the United States and/or other countries, for storage, processing, and use by Position2 and its affiliates
Position2 does not sell, rent, license or share PII with non-affiliated companies or individuals, except in the following cases:
Position2 sources users from multiple ad platforms to drive users to our client’s sites. If you land on one of our client’s sites and you clicked on a banner ad to get to the site, chances are good you interacted with our DSP platform. Our DSP platform is connected to ad exchanges and these ad exchanges share certain information with us when we place a banner on ( or just participate in the auction for the placement ) a publisher’s site.
Included in the shared information is a unique ID that identifies you. We build a profile over time of which sites you have visited on the ad exchange over time using this ID. Also included in the profile are the products and services you interact with on our advertiser’s sites.
Additionally, we collect the following information:
We use all information collected on the user to feed into our ad targeting algorithm to serve the user the most relevant ads.
We do not collect any personally-identifying information as the business models of our clients do not need you to provide it via forms or sign-ups.