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CES 2027 · Las Vegas · January 6–9
A focused business conversation on a busy technology exhibition floor

Pre-event marketing for CES exhibitors

The show starts weeks before Vegas.

Your buyers are filling calendars, choosing exhibitors and filtering thousands of product stories now. Position² helps you become one of the meetings they want, not one they happen to plan.

See how CES can work harder
0+ yearssupporting CES exhibitors
0+programs across products and markets
0+markets reached globally
0+assets created in three months

What gets in the way

Booth design matters. So do demos. But neither fixes a weak target list, an unclear story or a calendar with no qualified meetings.

The right audiences are already booked

The right audiences are already booked

Senior decision-makers build their CES calendars weeks before they land. Waiting for booth traffic means competing for whatever time is left.

Footfall is high. Fit is not.

Footfall is high. Fit is not.

A busy booth can still produce a weak pipeline when visitors are curious but not relevant, funded or ready for the next conversation.

The product story needs support

The product story needs support

The glory of products by themselves is not enough to drive results and sales. Buyers need a clear reason to stop, engage and remember.

The narrative and media path start too late

The narrative and media path start too late

Build buzz weeks before Vegas without giving away the main event. Announcements made at CES compete with thousands of launches.

Teams thrive on shared context

Teams thrive on shared context

Sales, product, PR and booth teams often work from different perspectives and messages, so promising conversations may not be optimally handled.

Follow-ups should begin before the event ends

Follow-ups should begin before the event ends

Plan capture, next steps and a clear handoff before the first meeting happens, so intent does not cool after Vegas.

Which of these is already on your CES risk list?

Tell us the pressure point. We’ll map the pre-event response.

Let’s run a quick CES diagnostic

Choose your CES focus

Choose how you want CES to work harder.

CES-infographic
CES-infographic

Proven at scale

Built to create attention, relevance and measurable impact.

Explore the experience that fits your CES goal.

Event marketing

Pre-event geo-fencing, expert video and landing pages.

Activity from pre-event through follow-up drove hundreds of views and clicks, with increased booth visits reported by the client.


Multiple conferences · Multi-disciplinary delivery
Global scale

90+ products across regions and languages.

Event promotion to developer and CIO audiences doubled signups and reduced CPA by more than 77%.


NAM · EMEA · APAC · 10/10 CSAT
Creative scale

Thousands of assets for global and regional teams.

Agency-of-record product launch support, hyper-realistic 3D product rendering and work reported to drive 500K+ leads per month.


Product launch · Creative · 3D · Content
Talk through my CES goals

Why Position² for CES?

Recognized for the work. Trusted for the thinking.

Complex product stories need clarity, creative distinction and a path to action. The work has earned recognition across national and international forums.

Gold · Big Bang AwardsCreative Excellence for global product launch work.IDA Design Awards
IDA Design AwardsSilver recognition for corporate identity and logo design.IDA Design Awards
IAC AwardsGold recognition for Position2.com’s corporate website.IDA Design Awards
WMA AwardsGold recognition for Position2.com’s corporate website.IDA Design Awards

Position² in the news

Work that reaches beyond the booth.

Creative leadership, 3D innovation, marketing technology and business growth have kept Position² in the industry conversation.

PR NEWSWIRE

August 11, 2026

Position² doubles down on 3D business-critical infrastructure.

A look at how 3D products, people and performance can create more engaging experiences.

aws business intelligence

June 30, 2023

Helping customers drive marketing efficiency with Amazon QuickSight Embedded.

Calibrate brings together marketing data, automation and reporting for clearer decisions.

CEO Insights

September 2022

Top 10 Chief Creative Officers.

Recognition for creative leadership that turns a point of view into work people remember.

MarTech Series

May 26, 2021

Position² launches Arena Calibrate.

A no-code cross-platform dashboard built for digital marketers.

CES 2027 planning

Make CES return business results.

Tell us what you are taking to CES, who you need to meet and where the pressure is. We will come back with the most useful next step, built around business outcomes.

Six questions · No obligation · Built around your CES goals