Please provide the following details.
The advantage of digital and online marketing is that it can be measured. And what can be measured can be controlled. The challenge is data overload. It is not always easy to use this information to help make decisions & achieve goals.
Analytics driven tracking and reporting dashboards are part of our online marketing services. If you already have digital programs in place, we’ve designed solutions that you can sign up to augment your existing digital marketing initiatives.
We have 3 packages that you could opt for:
Analytics configuration analyzer evaluates your website’s analytics setup on 11 critical integrity tests.
Goal configurator enables real-time custom reporting of key performance indicators.
Analytics Configurator™ works across all referral sources and marketing campaigns.
Real-time view of campaign metrics and website performance.
A high level dashboard ideal for senior executives. It shows
all the critical metrics by channel performance and helps
make informed decisions based on not only data, but also
insights and analyses provided by our Analytics team.
These dashboards are provided with online access and are
automatically updated on predetermined publishing cycles.
Many a time you might want to run a quick check to identify bottlenecks in your campaign performance, or just to improve performance of certain pages or conversion paths. We can work with you on such one-time reports as well.
Some of our most popular reports are
Optimize page layout: we analyze each link on your
home page and build a report based on effectiveness
Understand landing page performance: we analyze
the performance of a particular landing page. And provide recommendations that can improve its performance.
Identify critical conversion paths: we review the path
that every user takes on your website, identify the ones that
are performing and make recommendations to improve them.