Location

Bangalore, India

Job Summary

We are looking for creative copywriters to write clear and concise business copy for product articles and marketing collateral that will inform and engage target audiences. He/ she excels at writing concise yet creative business content that can be broken into brief copy blocks that the reader can skim, yet collectively tell a story. The content will catch a buyer’s interest with powerful headlines, subheads, and bullet points that speak to the reader’s business requirements, coupled with compelling statistics and graphics. This writer will be able to tell a story holistically—using text, numbers, and graphics—but will do so in a way that permits the reader to easily scan to find relevant content.

This writer does not need to be a graphic artist but should be able to visualize and suggest design or graphic ideas for 1) illustrating overall themes and 2) enhancing individual copy blocks to enrich storytelling and messaging. The writer should be proficient in Microsoft Office applications (Word and PowerPoint).

He/ she should possess a good understanding of PC technology and have experience writing the following types of B2B marketing collateral: buyer’s guides, infographics, datasheets, brochures, one-page product descriptions, interactive sales collateral, sales presentations, and reference guides.

Our ideal candidate will be team-spirited, skilled, and imaginative with a keen eye for detail. Please submit up to three writing samples so that we can get an idea of your best work. Feel free to include links to your content or portfolio in your application.

Skills and personal qualities

• Brainstorming visual and copy ideas with other members of the creative team
• Overseeing the production phase of assets
• Be highly creative and imaginative, and curious about the client’s products, product features, and services
• Work well in a team and with a range of product marketing managers
• Be able to work under pressure and manage workloads effectively
• Be prepared to see other people’s points of view and take on board feedback
• Work within strict timelines

Requirements

• Bachelor’s degree in Marketing, English, Journalism, or a related field
• Excellent writing and editing skills in English