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5 Ways to Increase Your Facebook Engagement, Ad Execs See Opportunity In iPhone 5, Pinterest Tools and much more… | Best of the Week

This week's hot news, events and videos from the online marketing and social media world.

ABC's of A/B TestingFrom the Position² Blog This Week:

The ABCs of A/B Testing

The benefits A/B testing brings to the marketing table are undeniable. A/B testing is useful for testing CTAs and campaigns in SEO, Email, PPC, online ads among a host of other aspects of digital marketing. You know from your very target audience which campaign has the capability to perform the best through testing different versions on A/B testing. So here we have ABCs of A/B testing to get you started...
Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media

 

Video of the Week
Zuckerberg Says “On Mobile We Are Going To Make A Lot More Money”
At the TechCrunch Disrupt conference in SF, Zuckerberg sat down with TechCrunch founder for his first interview since the company’s IPO back in May. In the video, you’ll find how FB’s falling stock price could actually be a boon to its hiring, to the reason why he doesn’t commit code anymore, to those nagging Facebook phone rumours, and more...
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Team Position²

Position2 is an innovative digital marketing agency that accelerates demand through integrated Content Marketing, Paid Acquisition, and Marketing Technology solutions. Our demand acceleration solutions map the buyer's journey across multiple touch points such as search, social, mobile, media, and email. These integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics. We serve hundreds of clients ranging from VC funded startups to Fortune 500 multinational firms. Our 200-member team is based in Silicon Valley and Bangalore and consists of marketing gurus, engineers, data scientists, writers, and designers. Founded in 2006, Position2 is backed by Accel Partners.