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Facebook Launches CPA Bidding, Twitter Launches Keyword Targeting and much more... | Best of the Week

This week’s hot news, events and videos from the online marketing and social media world.
10 Pathways to Broaden Your Social Reach Horizon
From the Position2 Blog This Week:
10 Pathways to Broaden Your Social Reach Horizon
People’s say on social media has a wider reach. Due to this, social reach has started playing a vital role in brands’ communication. So how do you increase your social reach? Read on to find out…
Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media

Will multiple internal links with the same anchor text hurt a site's ranking? Best of the Week Video
Will multiple internal links with the same anchor text hurt a site’s ranking?
Matt Cutts, head of the Google Webspam team answers the questions, “Do internal website links with exact match keyword anchor text hurt a website? These links help our users navigate our website properly. Are too many internal links with the same anchor text likely to result in a ranking downgrade because of Penguin?”
Rajiv Parikh Video Best of the Week
Your weekly visual update: April 17, 2013
In this video, Position²’s CEO Rajiv Parikh talks about Facebook Widens Targeting, The Future of Advertising and Cool Ideas of the Week including: Content Marketing, SEO, Twitter marketing, Paid search, Email marketing, Future marketing trends. Check out the video on our YouTube channel.
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Team Position²

Position2 is an innovative digital marketing agency that accelerates demand through integrated Content Marketing, Paid Acquisition, and Marketing Technology solutions. Our demand acceleration solutions map the buyer's journey across multiple touch points such as search, social, mobile, media, and email. These integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics. We serve hundreds of clients ranging from VC funded startups to Fortune 500 multinational firms. Our 200-member team is based in Silicon Valley and Bangalore and consists of marketing gurus, engineers, data scientists, writers, and designers.