Surround and Intent Marketing maximizes customer response through a data-driven
understanding of online behavior that predicts intent, and drives action through a
dynamic combination of search and social media marketing.

• Uses Search, Social media & Web portals as integrated communication channels
• Predicts user's intent based on channel specific behavior triggers
• Dynamically assigns relevant messaging to appropriate channels
• Optimization across multiple parameters to maximize response - intent triggers, channel choice, messaging theme & delivery